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FIFA Teams Up with Avalanche to Kick Off Next-Gen Digital Collectibles Platform
FIFA is tapping Avalanche to power its new blockchain-based platform aimed at reinventing fan engagement through NFTs and digital collectibles. Announced on May 22, the move brings FIFA Collect—its digital marketplace—onto Avalanche’s EVM-compatible, high-performance network. This shift is designed to support FIFA’s vast global fan base with faster, more scalable, and wallet-friendly blockchain experiences.
May 221 min read
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